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What's New Title
The major network agencies are strangely shy about their size, power
Why should this be so, when they are equipped to deal with any challenge a client is likely to face? asks David Wethey in Marketing Week on 4th August 2005.
  Will Hamilton
Senior Consultant
Will has a Masters in Marketing and BA Honours in Business Studies from Kingston University and University of North Carolina, Charlotte.

Will started his marketing career as a Graduate Trainee with British Airways in New York working in marketing on the premium cabins including Concorde, First Class and Club World.

Returning to the UK in 1995 to do a Masters in Marketing, he worked for two years with AGB Taylor Nelson in brand research looking after Nestle and Cussons.

He joined McCann Erickson in 1998, firstly in a strategic marketing role and then in 2000 as New Business Director for McCann Erickson Windsor. In 2001 he became Marketing Director for the McCann Erickson UK & Ireland Group, where he delivered three years of double digit growth.

Following roles as Marketing Director for WCRS/EHS Brann, and WTCS he joined Publicis London in 2006 as Marketing Director.

Will is the Senior Consultant at Agency Assessments International. He joined AAI in June 2007 and works across an impressive client portfolio, on the one hand running his own projects and on the other supporting David Wethey in London and Russel Wohlwerth at Ark/AAI in Los Angeles. As a marketing communications specialist he is open, honest, enthusiastic and persistent.

He has written two articles for The Economist, he is the author of a paper in the Journal of Marketing on Brand Elasticity and he also writes regularly for the marketing press.

Living in Henley on Thames, Will can often be found on a launch on the River Thames or lost on the golf course. He recently stood in a By Election in Henley to be a Town Councillor, but missed out by just 75 votes.

You can contact Will at willh@agencyassessments.com.
   

David
Wethey

  Will
Hamilton